Color & design blog
Uplift Creates Perfect Warm-Cool Balance
The Color Alchemist: Where Forecasts Become Future
Discover how a color alchemist can elevate your materials design projects with expert color strategies, trend insights, and brand-enhancing palettes.
IMPACT OF COLOR DIMENSIONS ON NON-VERBAL VISUAL COMMUNICATION
Experience Sandra Sampson's groundbreaking "One Form, Endless Voices" shown at ISCC ColorShifts 2025, revealing the transformative impact of color design communication.
Deepfake: UNLOCKING COLOR’S POTENTIAL of a 2025 key color
Four Color Contrasts
Discover the power of color combinations with Four Color Contrasts and harmonious color design. Explore the transformative art and science of color marketing.
Color Impact 2025 Workshops
Inter-society Color Council’s Color Impact 2025 Pre-Conference Workshops
Sunday, June 15, 2025
Registration opens March 21, 2025
The pre-conference workshops offer a diverse range of color-related topics, catering to professionals from various fields including science, industry, education, art, and design. These require a separate registration fee.
Color Marketing Group announces 2026+ Key Colors
Discover the vibrant future of design with the Color Marketing Group's announcement of the 2026 key colors! This insightful blog post explores the latest color trends that will shape industries, from fashion to interior design. Stay ahead of the curve and learn how these colors can influence your creative projects and marketing strategies. Dive into the world of color and find inspiration for your next venture!
How the Right Choice and Use of Color Supports Success
Sandra Sampson is quoted in the article, The Psychology of Color, in Carwash Magazine.
HOLIDAY CHEER!
May your holiday be filled with Peace, Hope, Love, and Joy. Best wishes for a prosperous New Year! Simple Modern Style, Vital Color™.
Simple Pure Blue
Perfect Product Color Design
As a color design professional, you know that having the right color at the right time will sell more products. Learn more about this process.
COLOR CHOICES CAN'T OCCUR IN A VACUUM
Color design thinking drives top-selling product colors which empowers color's ability to silently communicate. Learn more about Color Marketing Group's forecasts and their importance to design.
THE CHALLENGE OF COMMUNICATING IN COLOR
Did you have a color in mind that would be perfect for your next product design, paint color, plastic surface, or printed marketing piece? Have you ever wondered how you would accurately communicate that color to your printer, materials developer, or pigment manufacturer?
Color Design with TechmerVision, form follows color
See how TechmerVision addresses color design early in the product development process and opens up unique color opportunities for the right color in enhanced materials development. Coming to Detroit Colour Council October 20, 2021.
Color Design Tool for Materials Development
Sandra Sampson, CMF Design Lead, presents “TechmerVision, Color Design Tool for Materials Development” at ISCC ‘s Color Impact 2021. TechmerVision is a unique web-based color design tool, developed by Techmer PM, that enables designers and engineers within all parts of the supply chain to communicate, collaborate, and innovate in creating and applying new colors.
ColorEye | Self-assured Reds for Fall
Color marketing professionals forecasted red for fall and here is a quick look of what you will be seeing in stores.
An Interview with Color Marketing Group Facilitator, Sandy Sampson
Explore Sandy Sampson's insights on color in design & the benefits of joining Color Marketing Group.
Color Splash | March Colorway
The parting of the clouds and late in the day lighting create this beautiful colorway by color consultant, Sandy Sampson.
Color Splash | February Colorway
Color Splash visits the French landscape in this inspiring colorway by color consultant, Sandy Sampson.
Color Splash | December Color Palette
Vital Color’s December color palette inspired by the fruit of the vine!